10 Ways to Bring Chatbots into your Digital Strategy

10 Ways to Bring Chatbots into your Digital Strategy

Chatbots have been around for quite some time, but their technology has gotten better with advances in artificial intelligence (AI). In fact, it’s possible for chatbots to interact with customers in ways that increasingly mimic human-to-human interaction.

Rolled out the right way, chatbots can energize your digital strategy by offering recommendations, facilitating purchase decisions, responding to customer queries, and collecting analytics. To help you get started with your own chatbot, we’re bringing you 10 ways to incorporate chatbots into your digital strategy.

Sales Representatives: While chatbots are useful for answering customer queries, you can go a step further by using them as […] Read more

Why Microsoft’s Twitter AI Bot Failed

Why Microsoft’s Twitter AI Bot Failed

AI bots are programmed to work with consumers to make life easier. When they work right, bots help companies offer superior customer service and improve sales. Their ability to work around the clock without breaks, provide accurate product information, and resolve simple complaints makes them invaluable to many small businesses.

However, bots aren’t immune to problems, and when things go wrong, they can go very wrong. Just ask Microsoft. Not long ago, one of their bots perfectly demonstrated just how wrong AI can go.

Tay was introduced by Microsoft in March of 2016 as a chat robot intended to “engage in playful […] Read more

Everything You Need to Know About Artificial Intelligence Software for Small Businesses

Everything You Need to Know About Artificial Intelligence Software for Small Businesses

Artificial intelligence conjures up images of science fiction films and robots come alive. Not many people envision accounting and customer service. Though no matter how fantastic it seems, the reality is that artificial intelligence, also called AI, is already out there.

Computers are talking to customers, and bots are streamlining mundane tasks, saving time for human personnel. While these AI programs are common for big businesses, they can also really help small or medium-sized businesses succeed.

The AI Basics

AI comes in many varieties. Its applications are far reaching and cover many different facets of small business. For instance, customer service chatbots converse […] Read more